Video: GM’s “We All Fall Down” Thanksgiving Spot
In case you didn’t see it over the long holiday weekend, here is General Motors’ “We All Fall Down” commercial, recognizing the role of the American people in financing the company’s bailout:
Original Press Release:
As the nation celebrates Thanksgiving on Thursday, General Motors is saying thanks to the American people. In a 60-second commercial with no voiceover, serious and comic images of failure appear on screen back to back followed by images of recovery, or comeback, as the advertisement is titled. The ad closes with the words: “We all fall down. Thank you for helping us get back up.”
GM shares returned to the New York Stock Exchange last week in an initial public offering that reduced the U.S. Treasury’s ownership stake from more than 60 percent to about 33 percent, just 16 months after emerging from bankruptcy reorganization.