The annual Specialty Equipment Market Association Show is the premier event for individuals involved in the specialty and aftermarket industries, the only problem for regular car folks is that it’s not open to the public. However, that’s not going to stop two lucky enthusiasts from getting to experience the show this year. As we found out from Autoholics, our friends at Royal Purple will once again be giving their fans a chance to win the opportunity to show their personal cars off at the show and attend the massive event. Be sure to watch the Royal Purple Facebook fan page for your chance to enter and win soon.

Last year, Royal Purple invited Joe Cherry and Shawn Kaufman to be their guests at the annual SEMA Show through the Show It Off at SEMA contest. This year two more lucky winners will get the same opportunity.

Starting on July 2nd, enthusiasts can enter to win one of two opportunities to show their car at the 2012 SEMA Show by visiting the Royal Purple Facebook fan page. Entries will be taken through July 16th, after which time 10 finalists will be determined based on popular vote. Voting will take place July 17th through the 24th and the top ten finalists chosen will be able to submit a full spec sheet and more photos of their vehicle for review by five judges, including Cherry and Kaufman. The two winners of the judges’ decision will be announced on the Royal Purple Facebook page on August 3rd.

“We had so many great entries and such a positive experience with the winners last year that we’re bringing our most popular contest to date back for another year,” said Royal Purple Communications Specialist Marlena Solomon in an official press release about the contest. “We like to run our contest early to allow our winners to secure sponsors for their trip to cover costs like travel, accommodations and vehicle transportation.”

As winners, the two Royal Purple fans will get the opportunity to have their vehicles featured in the Royal Purple booth at SEMA with all feature car registration fees taken care of, as well as get two passes to the show, Royal Purple swag and be a guest of honor at a Royal Purple host dinner.

If you think your car is worthy of being in the SEMA Show this year, be sure to check out the Royal Purple Facebook page for entry details next week. Good luck and we can’t wait to see who wins the Royal Purple Show It Off at SEMA contest this year.