There isn’t a car guy out there that doesn’t appreciate old automotive signage. This medium of automotive marketing still garners feelings of going to the local Chevy dealership with one’s dad, looking for that new station wagon, and listening to the Ole Man haggle. One area that was flush with automotive signage “back-in-the-day”, was the Motor Row District area of Chicago, Illinois. The District is considered by many to be the largest, intact early “motor colony” in the United States. The area is known for its architecture, cultural, and economic heritage, and was a booming hub in the early 20th century.
Part of that booming hub belonged to City Auto Sales. They were located in the 2300 block of South Michigan Avenue. City Chevrolet was initially the five- story Cadillac Motor Car Building. At that time, it was the largest building of its time. The exterior signs were removed from the building 15 years ago, and were fortunately saved from vandals and ultimately, being destroyed.
Another great sign that evokes childhood memories, was the OK Used Cars neon that emblazoned many a car dealership. Unfortunately, progress led to the removal or (gasp) ultimate demise of these iconic pieces of automobilia.
If you were fortunate enough to have a chance to check out Mecum’s Indy auction in May 2015, luck you, we couldn’t go. But, if you did, you you were able to see at least these two pieces of automotive signage be saved from certain demise. Each sign has been purchased by collectors, unfortunately, we can’t say for how much, as the deals were not posted. At least the signs are now in the hands of collectors, and are certain to treated with the respect that hey have earned. Tragedy averted!