SEMA 2012: Falken Tires Announces the Azenis FK453
Falken Tire, a high performance choice for driving enthusiasts, has just released the all new Azenis FK453. The next generation Azenis FK453 will become the new Falken flagship and their most advanced ultimate high performance tire to date.
The FK453 brings ultra high performance to a new level. – Andrew Wolf, Falken Tires VP
Honed by Falken’s Global Motorsports Development teams, the Azenis FK453 line is set to target sports cars, musclecars, and ultra-luxury coupes and sedans. Offered in a wide array of sizes, from 16- to 22-inch wheel diameter, the FK453 is versatile, resourceful, and exceeds every driver’s demand.
Using the latest technologies, the FK453 delivers advances in control and grip with significant improvements in handling and reductions in road noise. Spirited and quiet are two traits that we all enjoy when combined properly in a tire’s engineering.
“The FK453 brings ultra high performance to a new level,” stated Andrew Hoit, Falken’s Vice President of Marketing. “We have incorporated advanced technology, the competitive personality of motorsports and the legacy of the FK453’s predecessors to create a benchmark of maximum performance for the street.
The Falken Tire brand, launched its brand in Japan in 1983, and was introduced to the North American market two years later. At its inception, Falken was created as the flagship high performance radial brand under Ohtsu Tire and Rubber.
Now, more than two and a half decades later, Falken has taken a leadership role while continuing to focus on UHP (Ultra High Performance) products as it utilizes professional motorsports such as professional drifting and the American Le Mans race series to further develop and improve passenger vehicle products for worldwide distribution.